The End Of Mix?
Hello everyone, usually on a Monday morning I would be hosting another week of my linky #MixItUp. This week however is going to be a bit different.
You maybe aware my Monday linky originally started back in 2017 and was called Monday Stumble. It was very similar to the Mix It Up except as the name suggests the platform on which I asked people to share posts was Stumbleupon.
Like a lot of bloggers I loved Stumbleupon. It was a simple platform to use to promote posts. And as long as you followed the rules and shared a wide range of posts rather than just promoting your own blog the views were quite good. Sometimes they were spectacular. I’ve had posts in the past that have received over 3000 views via Stumbleupon.
As a user too it was a brilliant platform. I always likened it to a magazine, you picked it up and flicked through the pages (stumbled through posts) until you found something that caught your attention. My favorites were paranormal posts, crochet patterns and cats.
However the powers that be decided that Stumbleupon wasn’t fit for use in the current market. It was designed for desktop use and it didn’t work very well on mobile devices. So they decided to create a new platform that had all the benefits of Stumbleupon, but was mobile friendly. In the summer of 2018 Mix was launched and Stumbleupon closed.
I embraced the new platform both as a blogger and as a user. I set up an account and changed the focus of the linky. At the time I said it would take time for the platform to take off, and I have given it that time. 9 months to be precise. But now I think its time to give you my honest opinion of Mix.
Mix for bloggers
As I said before I found Stumbleupon to be a very useful platform as a blogger and was hoping Mix would follow on that trend. I really had big hopes for it as it was designed to deal with one of the big problems with Stumbleupon which was categorising posts.
Often it was hard, if not impossible to choose a suitable category for a post. So they ended up wrongly categorised and weren’t seen by the right people.
Mix in theory works better because it allows users to create their own categories to add posts to. So if I write a post about something steampunk I can add it to my steampunk category. Then those people who want to view steampunk posts can search for steampunk categories and view my posts.
Well that is the theory. In practice people are not viewing my posts. Not in anywhere near the numbers they were when I used Stumbleupon. I use to get 200+ views a month from StumbleUpon. These days I get 20-30 a month from Mix. And these views are only viable if I use Google Analytics to find the sources of my views. For some reason WordPress stats doesn’t register any referrals from Mix. So those people using WordPress.com blogs won’t see any views from Mix.
Mix for readers
Like its predecessor Mix was never designed to be a bloggers platform. And had Mix been as brilliant to use as Stumbleupon I would have forgiven it for the poor views it yielded.
However it is quite simply a rubbish platform. It has taken a brilliant idea nd ruined it.
The joy of Stumbleupon was you never knew quite what you were going to come upon. By chosing a general category and flicking through open posts you were presented with things that you would not necessarily clicked through to based on a title alone.
The process of liking or disliking posts helped to teach the Stumbleupon magical thingies your preferences, so they showed you more of the good shit in your chosen categories.
Mix simply doesn’t work the same. The interest selection is really small and very random. You can search for specific terms, but then you may miss posts or articles on the same subject but with different words in the title.
And once you’ve set up your search, you have to decide based on a title whether to click-through to view the post. It’s not user-friendly in my opinion, and reading the reviews of the app on Google Play Store most users feel the same.
A second big problem is posts that users add subsequently disappear from users categories. I’ve not had this myself, but several people who read my previous post on Mix, How To Add Posts And Create Categories have commented on it.
In short Mix doesn’t work for either bloggers or internet users who want a quick and simple platform for browsing articles and posts.
So is this the end of Mix?
Well for the platform itself who knows, but for me personally it is.
It’s for this reason I’ve decided to call it a day on the Mix linky. It seems wrong to continue to promote a platform that I clearly don’t like. I’m happy to keep a Monday linky running for the fabulous little community we have built up at Mix It Up. If I were to do this though it would be on the basis of people commenting on posts they read. As a host I would continue to run the linky, read each post and chose 2 each week for feature in the following weeks linky. (for those all important backlinks).
So that is my question for you today. Would you like to see another change to the linky as described above, or should I let it end?
Scientific Fact ~ Bloggers feed on blog comments. Please help keep this blogger well fed♡
Thank you, Mrs A Xx